1. JOB DESCRIPTION:

• Go-To-Market (GTM) Execution: Collaborate in developing GTM strategies for new feature rollouts and campaign launches; coordinate with cross-functional teams and business units to ensure alignment in execution and communication.
• Growth Marketing: Track and analyze key growth metrics across the entire funnel. Propose, test, and iterate on cross-channel ideas (ads, content, product, community, etc.) to improve conversion and user engagement.
• Content Planning & Production: Plan and produce content for each marketing campaign or monthly calendar, including diverse formats such as video content, visual content, and landing pages for multi-channel use (Instagram, Facebook, YouTube, Line, etc.). All content must be created in English.
• Performance Marketing: Assist in executing and optimizing paid advertising campaigns across digital channels (e.g., Meta Ads, Google Ads, TikTok Ads). Support with asset preparation, basic performance tracking, and reporting.
• Work closely with Growth Lead, Market Manager and Data teams to analyze user insights and contribute to product improvements.
• Communicate with the international team in English, basic Chinese communication is a plus.
• Manage media channels related to your assigned product line.
• Take ownership of marketing campaigns as assigned by the Team Lead.

• 1–2 years of experience in Growth Marketing or Performance Marketing.
• Hands-on experience with user acquisition through Facebook Ads, Google Ads, or other ad networks.
• Strong ad copywriting skills and ability to tailor messages for digital audiences.
• Proficient in English for professional work settings; a relevant English certificate is required.
• Bachelor's degree in Marketing, Communications, Economics, or a related field.
• Data-driven mindset with strong analytical and problem-solving skills.
• Familiarity with performance tracking tools, user research, and agile workflows.
• Positive, proactive attitude with strong teamwork and customer insight capabilities.
• Nice-to-Have Traits:
• Experience working in fintech, gaming, or mobile apps.
• Studied or lived in Taiwan, Hongkong (especially as a returnee or international student).
• Proficiency in Mandarin Chinese (Traditional script); TOCFL level B2 or higher is a strong plus.

Work Location: Full-time at 34 Láng Hạ, Đống Đa, Hanoi

Working Hours: Monday – Friday (09:00 – 18:00), off on weekends (Saturday & Sunday)

• Salary: Negotiable based on experience and qualifications
• Insurance: Full participation in social, health, and unemployment insurance as regulated by Vietnamese law.
• Health Care: Private health insurance package covering both inpatient and outpatient services upon becoming a full-time employee.
• Training & Development: Access to internal training programs and external expert-led workshops.
• Company Events: Year-End Party, annual summer trip, and internal team-building events.
• Celebrations & Occasions: Birthday gifts, wedding/funeral support, monthly bonding days, and more.
• Wellness: Participation in company-run fitness and sports clubs.
• Work Culture: Young, open-minded, and result-oriented team that values individual opinions.
• Working Hours: 40 hours/week, Monday to Friday (weekends off).

4. HOW TO APPLY: